Promoting seniors' employment and self-employment



The population of the EU is aging rapidly. In many sectors, securing the supply of skilled labor will therefore be a major challenge for companies. Consequently, the number of workers who will leave the labor market in the next few years will be significantly higher than the number of new workers.

There is ample evidence that seniors over 50 who continue to work remain socially active and healthy. In addition, seniors over 50 have a lot of experience, know-how and can contribute to the success of their employers.

Seniors over 50 are encouraged to expand their activity but at the same time they are caught in situations of impossible career management by employers, both for maintaining employment and for hiring. They are more exposed to long-term unemployment and those aged 60 to 64 have a low rate of participation in economic development.

Studies and surveys have shown that those aged 65 and over or “retired” are ready to work or be consulted part-time, which could clearly fill the “gap” in the supply of qualified labour.

Other research referring to the assessment of entrepreneurship roles suggests that self-employment in seniors boosts their self-esteem and motivates them to take on new tasks and perform well at those tasks.

In summary, there are many advantages to training seniors while facilitating entrepreneurship.


Everywhere in Europe, the population is aging with an enormous intellectual capacity, an enormous experience in various fields of activity but which is confronted with a harassing management of the end of career which does not promote the employability of seniors. We firmly believe that it is time to bring educational resources and tools to seniors so that they can face this digital transition and be able to undertake.


Through the SENEXIA project, we wanted to fight against age discrimination by developing educational and innovative solutions to promote “access to training” for the employment of seniors and entrepreneurship.

Specific Objectives

Through the SENEXIA project we aspire to:

Act against the illiteracy of seniors and improve the use of digital tools to make this population more autonomous

Help seniors overcome obstacles in accessing opportunities

Tackle the potential source of age discrimination


The SENEXIA Project Team will create

Training program for senior entrepreneurs

This program is developed to support the transformation from traditional entrepreneurship to digital entrepreneurship

  • Module 1: Basic digital literacy
  • Module 2: Digital tools in business
  • Module 3: Digital learning and training
  • Module 4: Digital marketing communication
  • Module 5: Creation of online businesses
  • Module 6: Operation of online businesses

Interactive Infographic Kit

Development of infographic resources to foster the digital readiness of seniors for entrepreneurship and self-employment. Infographic resources are interactive and require digital skills as they are available through the online platform. The trainers will help the elderly to use the online material presented.

Empowerment and narratives

Inspirational and awareness-raising short stories (videos) will be developed during the project. These videos will allow us to launch an awareness campaign aimed at the general public of the partner countries, combating stereotypes and the problems of aging society.

Mooc platform to strengthen the digital skills of senior entrepreneurs

All learning resources and training materials will be available on the SENEXIA MOOC at

The proposed model for improving digital and entrepreneurial skills of seniors in the SENEXIA project is being developed in 6 EU member states: France, Germany, Ireland, Greece, Bulgaria and Finland.

Générations Solidaires Val d'Oise 95

GSVO 95 is an association that was created in June 2010, with the aim of acting for intergenerational solidarity and for the sustainable development of the Val-d’Oise department. The main activities of GSVO 95 are intergenerational socio-cultural learning activities aimed at fostering the social integration of various target groups. Through collective training, workshops and socio-cultural activities, GSVO 95 promotes social diversity, tolerance and equality.

The Rural Hub CLG

 The Rural Hub was established in 2012 by a group of education, training, and rural development professionals in response to the impact of the economic crisis on small rural villages and towns in Ireland. Since its establishment, The Rural Hub has been providing a wide range of training and capacity development programmes to local residents, professionals, community groups and NGOs. We specialise in community development, social inclusion and network building and offer a range of local initiatives engaging disadvantaged rural youth, migrant communities, isolated older residents, families, and front-line workers. We work with these groups, using creative approaches and the testing of digital media resources to support greater social cohesion among local communities in County Cavan. We have a developed network of county-wide stakeholders who support our work on a thematic basis. Through our community-based office, we deliver informal adult and youth education programmes through our Social Mornings and Educational Afternoons programmes; and through our ‘youth into digital media’ programmes we run in our Digital Media Zone (DMZ) in Virginia, Cavan.


INTEGRA Filder e.V. is a non-profit association that carries out integration work by and for people with and without a history of migration in Filderstadt and in the Stuttgart region – regardless of origin, culture and religion. The focus is on educational work for children, young people and adults with special offers for women. The offer covers a broad spectrum from low-threshold to tertiary educational offers in the areas of language, culture, pedagogy, health, empowerment, social participation, ecology, climate and environmental protection as well as art. The association cooperates in a large network with partners, organizations and associations of various orientations. INTEGRA serves as coordinator and partner of European projects. Of particular importance to us is the trusting contact to the local people, both the immigrant and the long-established population, whose encounter is made possible and sustainably promoted within the framework of our offers. We attach great importance to tailoring our services to the needs of the people and to realizing projects, activities and events together. The quality of our work is very important to us. Further information at

Anmiro Oy

Anmiro Oy is experienced in planning, implementing and evaluating international projects which are targeted to support nascent entrepreneurs, self-employment, rural entrepreneurship (tourism & culture), VET providers as well as to support the integration of vulnerable groups, e.g., elderly people, migrants, ethnic minorities, as well as in providing expert services for project teams, such as sustainable development education, implementation and quality management and internal/ external evaluation. 

More information on Anmiro please visit : & 

contact address :


 Znanie Association Sofia is an organization with many years of successful experience in non- formal education. Our projects are mainly focused on non-formal education (interactive learning methods), training of trainers, improving the quality of vocational education and training, youth activities and increasing tolerance, increasing digital skills and culture, intergenerational activities. Since 2011 The Knowledge Society – Sofia is the base institution of Sofia University "St. Knowledge" is the first educational institution of the University of Sofia in Sofia.

Development Agency of Karditsa - AN.KA. S.A.

A key element of the identity of ANKA S.A is the implementation of programs and projects. These are the distinct parts of her intervention. It is the result of a complex process of planning, documentation and representation. Through the programs and projects, the development of both rural and urban areas is sought by highlighting and utilizing all kinds of resources (natural, human, cultural), proposing as a driving force the local initiative and entrepreneurship. The development concept of AN.KA. SA focuses on “capacity building” and the “empowerment” of the local population, especially the disadvantaged groups as well as the avoidance of social exclusion. The programs and projects are designed and implemented to serve a coherent and integrated vision for local development. Each one meets specific needs, satisfies an individual goal of this vision, which is constantly updated and enriched through social consultation.

Events and Workshops

Pilot Event

A local working group in each partner country will test and validate the training program (PPR1), the infographics (resources (PPR2) and the MOOC Learning platform (PPR4) to assess aspects of the training program that could be improved and/or modified and how according to the objectives of the results of the project.

SENEXIA National Seminars

At these events, the resources and educational materials of the SENEXIA project will be presented and shared with a very varied audience of representatives of organizations of senior executives, employers and their associated institutions and organizations responsible for employability and development. entrepreneurship, educational institutions (adult education, universities, SME associations, local authorities, etc.). These one-day operational seminars will be held locally in France, Finland, Bulgaria, Germany, Ireland, and Greece. The objective is to present, demonstrate and test the Senexia learning platform, with its potential users – seniors, as well as various stakeholders.


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Project Number: 2021-1-FR01-KA220-ADU-000027099
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